Pronunciation: [dˌʌbə͡ljˌuːˌɛmˌɛmˈɛs] (IPA) 
The word "WMMS" is spelled with four letters: W, M, M, and S. The letters correspond to their respective sounds in the International Phonetic Alphabet (IPA): [w] for "w," [m] for "m," and [s] for "s." The letter "m" appears twice, indicating that the sound is elongated or emphasized. Therefore, the correct pronunciation would be [wɛmɛmɛs]. "WMMS" is also the call sign of a rock radio station in Cleveland, Ohio.
WMMS is an acronym for "World's Most Magnificent Sound" and refers to a rock radio station based in Cleveland, Ohio, United States. It is one of the most influential and pioneering radio stations in the history of rock music.
WMMS was first launched in 1968 by station owner Malrite Communications. It gained recognition for its groundbreaking programming, innovative on-air personalities, and strong association with the emerging rock music scene in the 1970s. The station played a vital role in the promotion and dissemination of rock music and contributed significantly to the rise of several notable artists and bands.
Known for its distinctive sonic branding, WMMS became a cultural institution and a powerful force in shaping the musical tastes and trends of its listening audience. The station regularly hosted concerts and events, showcasing both local and national acts. WMMS was particularly influential during the "Cleveland rock era" of the late 1970s and early 1980s, which witnessed the emergence of bands such as the Raspberries, the Michael Stanley Band, and Devo.
Continuous innovation, high-quality programming, and a commitment to its listeners contributed to WMMS achieving remarkable popularity and a dedicated fan base. Over the years, the station has received numerous accolades and awards for its contributions to the radio industry. Despite technological advancements and changes in the media landscape, WMMS continues to remain a relevant and influential voice within the rock music community.
